b'SAPNA JOSDirector of Marketing and CommunicationsSt. John Vianney High SchoolKirkwood, MissouriOur Marianist mission is the beating heart of St. John Vianney HighSchool. It sustains the warm, welcoming environment you experiencethe moment you step on campus and meet our faculty, staff, and students. This living mission is why families entrust their sons to us.Too often, I am focused on what is immediately in front of me editing a newsletter, posting on social media, or designing amailer. Connecting with my counterparts at Marianist high schoolsand universities around the country reminded me of the greaterscope of our Marianist mission.educational charism, Bro. Tom said. Students go to thehigh schools, and they love it. They go the universities,Bro. Tom with the universities. Both provide forma- and they love it.tion programs for staff throughout the year. He expressed that Marianists believe that environ-Held in St. Louis, this forum for communicators ment is formative. was the first for this group.Its not just words. Its not just visuals, Bro. TomWe want to help these marketing and communi- said. But it is the interaction between persons thatcations professionals communicate the Marianists Marianists do best. That is helping to establish, nourish,brand or value proposition messagethe Marianist and maintain relationships. Deacon Patrick Wheadon, thedirector of the Marianist Officeof Sponsorship, talks to agathering of communicators atthe Marianist Educational BridgeProject forum in St. Louis.10Call 1.800.348.4732'